Black Friday Australia 2024: When is it and what to expect


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Summer is done and Autumn is settling in, which means Black Friday is getting closer and closer. Here are all the details for Black Friday 2024.

When is Black Friday?

Black Friday is always the Friday after US Thanksgiving, which means it will always be the fourth Friday in November.

In 2024, Black Friday will be on Friday 29 November.

That said, the past few years have seen retailers launch deals earlier and earlier. In fact, you can expect to see Black Friday deals appearing from late October to Early November.

What is Black Friday?

In the US, Black Friday is the day after Thanksgiving, marking the unofficial start of the Christmas shopping season. It was celebrated as the day retailers’ accounts went from being “in the red” to be being “in the black”.

However, its true origins seem to rise from Philadelphia in the 1960s. Police officers would call the Friday after Thanksgiving “Black Friday” because of the influx of tourists and the extra work it brought.

Today, it’s a global shopping phenomenon, renowned for its exceptional sales and discounts. It takes place in the weeks before Christmas, making it a great time to shop for the holiday season. It’s also the last big sale event before Boxing Day.

Top Black Friday deals 2023

There are so many retailers offering Black Friday discounts, it’s hard to keep up. We’re going to do our best though!










Billy Guyatts


  • Save up to $800 on Galaxy phones and tablets
  • Save up to $5000 on TVs
  • Up to $650 soundbars
  • Up to $700 off monitors
  • Up to $400 off home appliances


  • ROG Ally, $1,099 (was $1,299, $200 off)
  • Available through ASUS e-Store and JB Hi-Fi from 17th to 30th November.
  • ROG Strix Scar 16, $4,199 (was $4,799, $600 off)
  • Zenbook 14, $1,299 (was $1,699, $400 off)
  • Complimentary (up to) 3-month subscription of Adobe Creative Cloud Membership with purchase of an eligible ASUS laptop
  • Complimentary ASUS SimPro Dock (valued at $250) with purchase of selected Expertbook laptop (B1, B5 and B9) when purchased from ASUS e-Store

JB Hi-Fi

  • Minimum 20% off HP, Victus, Dell, Lenovo, MSI and ASUS computers
  • 1/2 price headphones
  • Hundreds off appliances
  • Up to $1500 off TVs


  • 20% off all Orbi 860 Series mesh systems


  • Up to $600 off selected appliances


  • Assassin’s Creed Odyssey: up to 80% off
  • Assassin’s Creed Valhalla: up to 75% off
  • The Division 2: up to 70% off
  • Far Cry 6: up to 75% off
  • Ghost Recon Breakpoint: up to 80% off
  • Ghost Recon Wildlands: up to 80% off
  • Rainbow Six Siege: up to 67% off
  • Riders Republic: up to 50% off


  • C02 (All colours) – RRP $169 down to $126
  • C12 (All colours) – RRP $199 down to $149
  • C32 (All colours) – RRP 249 down to $186
  • G22 (all colours) – RRP $349 down to $261
  • G42 (all colours) – RRP $449 down to $336
  • XR21 (both colours) – RRP $799 down to $699


  • Predator Helios 3D 15 Spatiallabs Edition, Windows 11 Home, Intel Core i9-13th Gen, 32GB RAM, 2000GB(2x1TB RAID), Nvidia RTX 4070 – On sale for $5,497 (down from RRP $7,599)
  • Predator Triton 14, Windows 11 Pro, Intel Core i7-13th Gen, 32GB RAM, 1024GB SSD, NVIDIA® GeForce RTX 4070 – On sale for $2,997 (down from RRP $4,599)
  • Acer TRITON 17X, Windows 11 Pro, Intel Core i9-13th Gen, 64GB RAM, 4096GB(2x2TB RAID), Nvidia RTX 4090 – On sale for $5,997 (down from RRP $8,999)
  • Acer Swift GO 14, Windows 11 Home, AMD Ryzen 5, 8GB RAM, 512GB SSD – On sale for $977 (down from RRP $1,299)
  • Acer Swift GO 14, Windows 11 Home, Intel® Core™ i7-13th Gen, 2.8K OLED, 16GB RAM, 1024GB SSD – Special Gold Edition – On sale for $1,697 (down from RRP $1,999)


  • Save $550 on the Dyson Cyclone V10 Absolute
  • Save $450 on the Dyson V8
  • Save $450 on the Dyson V15s Submarine Complete
  • Save $300 on the Dyson Purifier Hot+Cool Formaldehyde
  • Save $400 on the Dyson V11
  • Save $450 on the Dyson V15 Detect
  • Save $450 on the Dyson V15 Detect Absolute
  • Save $300 on the Dyson Gen5outsize Complete
  • Save $150 on the Dyson V8 Origin Extra vacuum
  • Save $100 on the Dyson Cool tower fan (White/silver)
  • Save $200 on the Dyson Pure Hot+Cool Link
  • Save $250 on the Dyson Airwrap multi-styler Complete
  • Save $250 on the Dyson Airwrap multi-styler Complete Long
  • Save $150 on the Dyson Supersonic hair dryer
  • Save $150 on the Dyson Corrale straightener


  • Buy Pixel 7a, get a limited edition phone case
  • Pixel Buds Pro is on sale for A$179
  • Nest Cam (wired) is on sale for A$118
  • Nest Cam (battery) 1-Pack is on sale from A$230
  • Nest Cam (battery) 2-Pack is on sale from A$433
  • Nest Cam (battery) 3-Pack is on sale from A$629
  • Nest Cam with Floodlight is on sale from A$384
  • Nest Doorbell (battery) is on sale for A$230
  • Nest WiFi Pro 3-Pack is on sale from A$535
  • Chromecast with Google TV (HD) is on sale for A$39
  • Chromecast with Google TV (4K) is on sale for A$79
  • Buy the Pixel Tablet, get a Pixel Tablet Case
  • Pixel 8 Case is on sale from A$39.99
  • Pixel 8 Pro Case is on sale from A$39.99


  • Up to 85% off digital PS4 and PS5 games
  • Up to 30% off 12 months of PS Plus

Wild Earth

  • Up to 60% off


  • 30% off Full price clothing
  • Buy one get one half price footwear

T2 Tea

  • 30% off storewide


  • Up to 20% off coffee machines and comfort


  • Up to 30% off


  • 50% off portable party speakers,
  • 40% off a PC Gaming Accessories bundle
  • 30% off kid-friendly tablet

Where can you find the best Black Friday deals in Australia?

Australia’s top retailers, both online and in-store, participate in Black Friday. Expect major discounts from giants like JB Hi-Fi, Harvey Norman, Amazon, Kogan and more.

With so many retailers offering so many discounts, the team here at BTTR is here to help. We’ll be combing the online stores looking for the best deals and sharing them.

How to get the most from the Black Friday sales

It’s easy to get overwhelmed with the sheer volume of sales on offer over the Black Friday sales period. That’s why we recommend you come up with a plan and stick to it.

  • Start early. Some retailers start their sales in the week leading up to Black Friday. Keep an eye out!
  • Do Your Research: Compare prices across different retailers to ensure you’re getting the best deal.
  • Make a List: Avoid impulse buys by sticking to a shopping list.

What to shop for during the Black Friday sales

You will find discounts across pretty much every product category. But after years of tracking the best deals and monitoring top retailers, I’ve determined that these are the areas that you’ll find the biggest discounts:

  • Electronics: Expect significant discounts on items like TVs, laptops, and smartphones. The Nintendo Switch is always discounted, and it makes a fantastic Christmas gift.
  • Fashion: Many clothing and accessory retailers offer substantial markdowns.
  • Home and Kitchen: Appliances and home goods often see major price cuts. It could be the perfect time to buy an air conditioner before Summer.
  • Toys: I’ve seen some epic savings on toys like Lego or board games.

Online vs in-store shopping

While in-store shopping can offer the thrill of the hunt, online shopping provides the convenience of avoiding crowds.

Retailers usually have the same deals online and in-store, so think about what makes you more comfortable before deciding how to shop.

While in-store Black Friday shopping has never reached the same fanatic heights in Australia as in America, it’s still good to consider your personal safety by shopping online as well.

Black Friday is an excellent opportunity to snag great deals on a wide range of products. With our comprehensive guide to Black Friday sales in Australia, you’ll be well-prepared to make the most of this shopping event.


  • Nick Broughall

    Nick is the founder and editor of BTTR. He is an award winning product reviewer, who has spent the last 20 years writing, editing and publishing technology and consumer content for brands like Finder, Gizmodo and TechRadar.

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