Samsung set to unveil new foldables at Unpacked on July 26, 2023

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Lock July 26, 2023 in your calendars, as Samsung has confirmed it will be unveiling its latest foldable devices at the first Unpacked event to be hosted in Seoul, Korea.

Historically, Unpacked has always been held in New York, so the shift to Seoul is an interesting one that brings it closer to the company’s Korean roots.

The event will be streamed live online from 9:00pm AEST.

Here’s the invite:

A new cultural driver is coming. Come along on our journey to discover an all-new Galaxy as we showcase our latest technologies designed to open possibilities and transform lives. It’s going to make you want to Join the flip side.

Find out more by joining Samsung Electronics on July 26 as we host the very first Unpacked in Seoul, Korea, a place where traditional culture and futuristic visions intersect to inspire global trends and game-changing innovation. The event will be streamed live on Samsung.comSamsung Newsroom and Samsung’s YouTube channel beginning at 9:00 pm  AEST.

Source: Samsung newsroom

The Galaxy Z Flip 4 and Galaxy Z Fold 4 have been regular inclusions in our best phones, best Android phones and best Samsung phones. It’s a pretty safe bet that Samsung’s 2023 foldables will rocket into those lists as well.

If you’re confident you’ll be picking up the new folding devices from Samsung, then you could also take advantage of the company’s registration offer.

By registering before the event, you could receive a voucher for $100 bonus trade-in credit or a bonus Battery Pack (EB-P3400XUEGWW) valued at $59.

There are obviously T&Cs for the offer, so head over to the Samsung Unpacked page to find out more if that interests you.

We’ll be following along with the launch, so stay tuned for all the details for the new devices at Samsung Unpacked on July 26, 2023.


  • Nick Broughall

    Nick is the founder and editor of BTTR. He is an award winning product reviewer, who has spent the last 20 years writing, editing and publishing technology and consumer content for brands like Finder, Gizmodo and TechRadar.

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